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SWOT analysis

Improving Budget Planning for a Healthcare Company by Successfully Performing a SWOT Analysis

European Healthcare Industry Overview

Across Europe, companies in the healthcare industry are barely managing to cover their costs. Not only are the methods for raising funds to cover costs inadequate, but the costs themselves are set to rise. The major concern of Europe’s healthcare industry is to find ways to balance the budget and restrain spending. However, budget planning requires companies to efficiently address different internal and external aspects.

Business Challenges Faced

The client, a leading healthcare company in Europe, was in the final stages of their budget planning. The budget was about to be rolled out with the launch of the new financial year. But the client wanted a third party planning and budget analysis to identify key internal and external issues and refresh strategies of their budget. They wanted to assess market dynamics, drivers and niches apart from gaining a comprehensive overview of the latest trends and opportunities. This required them to systematically explore areas for business development, resource development (physical and intellectual resources) and vulnerability needing improvement. Due to the complexity of the process, the client decided to collaborate with SpendEdge to leverage our expertise in developing healthcare SWOT analysis template.

Developing a healthcare SWOT analysis template is crucial for companies to analyze different external and internal factors and plan their budget effectively. Request a free proposal to access our category market intelligence solutions for FREE now!

Our Research Approach

To help the client develop a healthcare SWOT analysis template, the experts at SpendEdge adopted a four-step approach. First, they collected and assessed important healthcare data ranging from disease registries to funding sources. This helped in identification of the organization’s capabilities. In the next step, they organized the collected data into four SWOT categories-strengths, weaknesses, opportunities and threats to identify areas that need improvement when compared to competitor healthcare organizations. Finally, a SWOT report was delivered to assess the market position and tailor SWOTs to specific departments. A SWOT analysis format was developed to create simple SWOT statements that can help the client in planning the budget.

With aid of a healthcare SWOT analysis solution, the client assessed the growth potential of key competitors in the region and gained a comprehensive understanding of the competitive landscape. This helped them better plan their budget, develop effective strategies, and enter niche segments. Also, this helped them to focus on products and services offerings that were crucial to gain measurable results.

Wondering how you can develop an effective healthcare SWOT analysis template and enter niche segments?

Reach out to our experts for customized SWOT analysis solutions. 

Engagement Outcome

The healthcare SWOT analysis helped the client to revise their budget plan and address the rising healthcare costs. They realized that the levels of availability of funding couldn’t meet the rising healthcare spend and developed a healthcare model that could meet costly technological advances as well as legacy priorities.

Developing a robust healthcare model requires companies to perform a healthcare SWOT analysis. Subscribe now to enjoy free access to our web-based platform for better insights.

Steps to Develop Healthcare SWOT Analysis Template

  • Compile and assess the key data.
  • Analyze strengths, weaknesses, opportunities, and threats (SWOT).
  • Develop a SWOT analysis format or matrix for each business option. 
  • Make a SWOT report and incorporate the analysis into the decision-making process.

To know more about SWOT analysis in healthcare, request for more information from our analysts.

retail supply chain

Key Steps to Consider While Conducting SWOT Analysis for Ecommerce Companies

Access to the global market is the biggest strength of ecommerce businesses. It enables companies to expand themselves to the global level and facilitates the growth of global retailers. However, there are certain factors that companies need to analyze to compete on the global level. They are required to compare their businesses against both online sellers and brick-and-mortar retailers to take advantage of opportunities.

With the aid of a SWOT analysis template, ecommerce merchants can scan their relative standing within an industry, analyze their strengths, and minimize weaknesses.  They can also identify opportunities and threats that will help them strengthen their position in the industry. Here are the steps involved in developing a SWOT analysis template.

Want to know how developing a SWOT analysis template can benefit your business? Request a free proposal to access our complete category market intelligence solution portfolio for free.

SWOT Analysis for Ecommerce Businesses

Step #1: Collect relevant data

Companies need to have accurate data – stats, traffic figures, and sales data – before conducting SWOT analysis for a business. It will form the basis of any further analysis for companies. Few metrics that companies should necessarily check are:

Current website traffic: Gain a thorough understanding of the number of visitors, page views, and bounce rate to identify traffic trends and consumer preferences.

Conversion rates: Conversion rates represents the number the percentage of users that end up buying after visiting the site.

Social media statistics: Social media is a large source of traffic for most ecommerce companies. Also, it offers detailed insights into customer choices and trends.

Shipping data: Know the average shipping time, shipping costs, and shipping delay to serve customers better and improve customer service.

Collecting accurate data is vital for companies to devise an effective SWOT analysis template.

Get in touch with our experts to know how they can help you gain precise market insights and develop a SWOT analysis template.

Step #2: Perform competitor analysis

Competitor SWOT analysis is crucial for companies to identify opportunities and threats that can impact the business in the coming future. It starts by listing the major competitors and then finding the following details:

Product details: Analyze the key competitors’ website and find out the products sold by them. Also, gain key insights regarding new products they are planning to launch and document the pricing for all their products as well as the shipping costs.

Promotions:  Know if competitors are running any current promotions such as a discount, offers and coupons. If yes, analyze how prominently they are running these promotions and the products they are promoting heavily.

Advertising spend: Understand where competitors are advertising their products. Identify advertising mediums, target keywords, and top social channels they are utilizing. If possible, find out the competitors’ offline ad spend including radio and TV advertising.

Website designs: Although this is subjective, performing a design and usability audit is must to figure out the quality and quantity of product images and spot opportunities for improvement.

Conducting competitor SWOT analysis is imperative to analyze costs of various available alternatives. Request a free demo to start your 7-day free trial now!

Step #3: Analyze market trends

Often, there is little concrete data available on trends but analyzing future demand can provide companies with a good idea of trends. If you have been in business for some time, you’ll have a better understanding of the market. It is also important to determine factors such as:

  • Market trends that can increase or decrease the sale for your products (for instance: any celeb started wearing an outfit similar to yours).
  • Current and projected demand for your products.
  • Regulatory norms and custom duties that impact the shipping of products in different countries.
  • Recent market developments that can impact the competition.

“Since having an estimate of the exact numbers for each factor is difficult, a general idea of developments happening in the retail industry will form the basis to perform SWOT analysis,” says a procurement expert from SpendEdge

Although SWOT analysis isn’t imperative for ecommerce success, it is highly recommended by our experts to build an effective long-term strategy for business.  With a SWOT analysis template, you’ll be able to identify trends before competitors and plan effective growth strategies.

To know more about the benefits of developing a SWOT analysis template for ecommerce companies, request more information here!

You May Also Like: 

How SpendEdge’s SWOT Analysis Helped an Ecommerce business Grow Sales From $13,000 to $98,000 Per Month

Developing a Strategic Business Plan with the Help of a SWOT Analysis Template – A Case Study by SpendEdge

Unveiling the Benefits of SWOT Analysis for Procurement Organizations

With the expansion of supply chains across the globe, the risk of disruption has also increased.  Businesses are compelled to move goods over longer distances and increase the number of transfer points in the transportation process. This increases the chances of missed connections or in-route delays. Moreover, the lack of centralized management in most extended supply chains can sometimes make it difficult for organizations to control costs.

The problem further escalates when companies outsource certain aspects of operations or when some companies add volumes from new business to lower costs. In both situations, the focus of an organization should be on identifying opportunities to reduce the company’s cost structure. This creates the need for organizations to conduct a SWOT analysis.

At SpendEdge, we understand that SWOT analysis can play a major role in analyzing the effectiveness of a company’s supply chain. Therefore, our team experts has highlighted the key benefits that companies can gain through an effective SWOT analysis.

Want to know how SWOT analysis can help your organization in analyzing the effectiveness of the supply chain? Get in touch with our experts today!

Benefits of SWOT analysis for organizations


It is one of the major advantages of conducting a SWOT analysis. Any procurement official who has a sound understanding of your company’s inventory management practices can perform a SWOT analysis. However, the person should be able to identify the vendor’s core competencies, their willingness to extend favorable payment terms, and the ability to hold inventory for extended periods.

Provides a visual overview of the business

SWOT analysis is represented in the form of a two-by-two matrix with each quadrant representing strengths, weaknesses, opportunities, and threats. The visual presentation of the elements of the SWOT analysis provides an understandable overview of the company’s supply chain and its strategic planning process. It further helps companies to determine discrepancies in the supply chain and provides opportunities to capitalize on them.

Wondering how to identify discrepancies in the supply chain?

Request a free proposal and know how our experts can precisely conduct a SWOT analysis for your organization and guide you with customized solutions.

Unveils new opportunities

With the advent of technologies, numerous business opportunities keep arising that can improve the supply chain. SWOT analysis makes it easier for decision makers to  identify those opportunities and utilize them within the strategic planning process to implement new cost reduction initiatives. Also, it can be a great tool to improve the turnaround time of incoming parts and materials.

Identifies threats

A threat is an element that makes it difficult or impossible for companies to achieve their organizational goals. SWOT analysis in procurement management helps companies to determine current and future threats to the supply chain. This also involves analyzing any vendor decision that can pose a problem to the company’s supply management. It can be any decision such as vendors eliminating products affecting supply or longer lead times due to industry-wide material shortages.

Overlooking threats in the supply chain can pose major problems for your business? Request a free demo and know how our experts can guide you in conducting a SWOT analysis.

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green supply chain

A Comprehensive SWOT Analysis of the Power Sector

The digital revolution is slowly taking over the power sector. Data collection and exchange are growing exponentially, creating digital threats but also valuable opportunities in the industry. The power sector comprises of energy suppliers and distributors in electric, nuclear, coal, wind, solar and natural gas technologies. While the power sector varies across regions in terms of fuel use for electricity generation and end use, the operational structure of the sector across the world is more or less the same. The way power companies respond will depend on their regulatory environment, the place they operate, the structure of their portfolio of assets, dynamic customer demands, their economic maturity, and the level of technology adoption they require. Although several visions exist for the way the global power sector will evolve in the future, one thing is certain –  the industry sits on the cusp Request Demo_SEof massive change. A SWOT analysis of the power sector provides a breakdown of the strengths, weaknesses, opportunities and threats facing the industry, in terms of internal and external components:


Power is undoubtedly a key driver of human progress. A SWOT analysis of the power sector’s strengths identifies features inside the industry that are a positive sign. These features need to be representative of areas over which the industry has a high degree of control. Some of the strengths of the power sector include:

  • Rising rate of investment in renewable energy
  • Established infrastructure
  • Increased adoption of better and energy-efficient technology


In SWOT analysis, weaknesses help identify features inside the industry that are low-performing or inefficient. The swelling of the global population and increasing rate of industrialization in developing nations have fueled humanity’s hunger for energy to unprecedented levels.  Some of the common weaknesses of companies in the power sector include:

  • Growing demand for energy
  • Rising costs of electric grids
  • Employee attrition

power sector


Companies in the power sector can identify various goldmines for growth using the SWOT analysis. The growing rate of data collection and exchange are opening new doors of opportunities in the energy industry. Opportunities are present all along the power-industry value chain, from generation to customer relationship management. Some of the key opportunities for power sector companies include:

  • Increased tax incentive for energy-efficient automobiles
  • Seasonal increase in the number of days of sunlight
  • Lifted bans on off-shore drilling


A SWOT analysis of the power industry’s threats shows features outside the industry that are potentially hazardous to continued growth. They are often outside the control of the power sector companies. Presently, due to the sector’s social and economic impact, companies in the industry are under constant pressure to improve their efficiency and attain greater cost competitiveness. The main threats facing power sector companies include:

  • Compliance and regulatory risks 
  • Uncertainty in climate policy and carbon pricing 
  • Commodity price volatility 

To know more about how a comprehensive SWOT analysis can help your business

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A Comprehensive SWOT Analysis of the Automobile Industry

The analytical technique of SWOT analysis helps companies to determine and define several critical characteristics: Strengths, Weaknesses, Opportunities, and Threats – SWOT analysis. What makes SWOT analysis particularly powerful is that, with a little thought, it can help companies uncover opportunities that they are well-placed to exploit. Also, through an understanding of the weaknesses of the business, firms can manage and eliminate threats that would otherwise catch them off-guard. Moreover, by comparing one’s performance with that of the competitors using the SWOT analysis framework, companies can begin crafting a strategy that helps distinguish themselves from the competitors and compete successfully in the market. 

Industry experts have stated that growing digitalization and advancements in technology will increase the automotive industry’s investments to $82 billion by 2020. This also implies that there will be a rise in competition in the automobile industry like never before. We have dissected the SWOT analysis for companies in the automobile industry below:


SWOT Analysis for Companies in the Automobile Industry


Evolving industry: The automobile industry is a highly growing industry, continuously contributing to growth and development. Automobiles give people the opportunity to live, work and travel in ways that were unimaginable a few decades ago. The ease and quality of life improvements the automotive industry brings will only increase the demand for vehicles in the future.

Constant product innovation & technological advancement: With the advent of E-vehicles & alternative fuel such as Shell gas, CNG, and others, automobile companies are increasing R&D expenditure to drive the next phase of growth through the use of renewable sources of energy which may be solar, wind, etc.

Manufacturing facilities in Asian nations to control cost: To monitor cost and to manage shrinking margins, automobile companies like Harley, Volvo, Bharat Benz, etc. are building their manufacturing facilities in developing nations like India and China. These nations have a cheap workforce, are high in resources, and are nearer to developed economies. These are ideal conditions for an emerging market.request proposal


Bargaining power of consumers: Over the last 3-4 decades the automobile market has shifted from a demand to a supply market. Availability of a considerable number of variants, stiff competition between them, and a long list of alternatives to choose from has given power to customers to decide whatever they like.

Government regulations: Regulations like excise duty, no entry of outside vehicles in the state, decreasing number of the validity of registration period, and volatility in the fuel prices pose considerable challenges to automobile companies. These factors also affect the growth of the industry.

High employee turnover: The employee turnover in the automobile industry is found to be higher when compared to several other sectors. Furthermore, attracting and retaining employees in the automotive industry can be very challenging, especially in the case where competitors are doing what they can to lure the best talent.

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Fuel-efficient vehicles: Optimization of fuel-driven combustion engines and cost efficiency programs are excellent opportunities for the automobile market. Emerging markets will be the primary growth drivers for a long time to come, and hence fuel-efficient cars are the need of the hour.

Changing lifestyle & customer groups: The increased availability of data and information, shift in consumer demand, and expanded regulatory requirements for safety and fuel economy will fuel the growth of this industry.

Market expansion: Entering new markets like Asian & BRIC nations will skyrocket the demand for vehicles. Furthermore, other markets are also likely to emerge soon.Request Demo


Rising competition: Presence of a large number of players in the automobile industry results in intense competition and companies eating into other’s share, leaving little scope for new players.

Sluggish economy: Macroeconomic uncertainty, recession, unemployment, etc. are the economic factors which will daunt the automobile industry for an extended period.

Volatility in fuel prices: For the consumer segment, fluctuations in fuel prices remains the determining factor for growth. Also, government regulations pertaining to the use of alternative fuels like CNG and Shell gas is also affecting the inventories.

To learn more about SWOT analysis and how it can benefit your companyContact US 

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