CASE STUDY

Supply Market Intelligence Study Helps a Leading Automotive Company

Jul 6, 2017

Category Overview

Outbound telemarketing is a direct marketing technique that solicits potential customers to buy the products or services via phone calls. A well-trained telemarketer can help in converting cold prospects to sales qualified leads. B2B telemarketing services comprise of activities such as lead generation, telesales, and up-selling and cross-selling activities. Omni-channel contact center-based suppliers primarily offer multi-channel services such as digital marketing and face-to-face trade marketing along with other telemarketing services.

The Procurement Pain Point

With a rapid increase in supplier competition in the outbound telemarketing services market, companies are facing the need to enhance the optimization of procurement practices. One of the leading automotive companies was running into roadblocks finding the right supplier and procurement partner. The client was facing a challenge with assessing suppliers, identifying cost-saving opportunities, and improving category management. The client approached SpendEdge knowing that we have extensive experience in providing supply market intelligence and an in-depth analysis of the category.

Procurement Insights Offered and Outcomes

To provide a clear perspective of the supply market for outbound telemarketing services, SpendEdge carried out a comprehensive research process. With the help of extensive secondary research backed by qualitative and quantitative data collection methods, our analysts gained a detailed overview of the supply market, latest trends in sourcing and procurement, pricing models, and cost-saving opportunities. We also carried out detailed discussions and engaged in interviews with the industry experts, procurement managers, and client consultants to understand the price negotiation strategies, cost-optimization levers, strategic sustainability practices, and sourcing and procurement best practices.

Business Impact

This procurement market intelligence study on outbound telemarketing services market helped the client gain a complete understanding of the supply market landscape by identifying the different areas of improvement in terms of process, output, and automation. This study on the telemarketing services also offered actionable insights that allowed the client to counter challenges in areas like price negotiation, cost-saving opportunities, indicative pricing, category risk analysis, and identifying top suppliers of interest, along with supplier selection and evaluation criteria.

This supply market intelligence study on telemarketing services offered actionable insights into the supplier cost breakup and suppliers’ performance evaluation criteria.

Want to know more?

Capture

Related Articles:

Recent Case Studies

Industries

Services

Getting Down To Business

We are offering Free Trials to all our customers or prospects who have been impacted positively or negatively by Covid-19 and are looking to connect with prospect buyers immediately.

Contact us

Sourcing and Procurement Market Intelligence Services

Products and Tools

Featured

Services Overview

Category Market Intelligence

Supply Market Analysis

Low-Cost/Best-Cost Country Sourcing

Benchmarking

Spend Analysis

Cost Modeling and Should-Cost Analysis

Total Cost of Ownership (TCO) Analysis

Supplier Risk Analysis

Supply Chain Risk Assessment

Supplier Sustainability Assessment

Commodity Price Forecasting

Category Management

Supplier Negotiations

Contract Management

Procurement Store

Purchase Ready-to-use Reports

SEinsightsTM

Our Robust Procurement Platform

BizVibeTM

Suppliers and Buyers Marketplace

SUPPLY MARKET ANALYSIS FOR A METAL MANUFACTURING COMPANY HELPS ACHIEVE ANNUAL SAVINGS OF $15 MILLION

Industries

Industries Overview

Automotive and Tire

Banking, Financial Services and Insurance

Biotechnology, Pharmaceutical and Life Sciences

Chemicals

Energy

Food and Beverage

Industrial and Manufacturing

ICT, Media and Entertainment

Mining, Metals and Minerals

Retail and CPG

Transportation

INCREASING LOCAL PROCUREMENT BY 28% FOR A COMPANY IN THE METALS AND MINING INDUSTRY – A CASE STUDY BY SPENDEDGE

Resources

Featured

Resources Overview

Blogs

Case Studies

Whitepapers

Webinars

Press Releases and Media Mentions

Infiniti Research, Inc. BBB Business Review

Better Business Bureau

Transitioning your category procurement strategy beyond cost-saving and into a strategic function of the organization.

The Pivotal Role Played by Contract Management in the Transportation and Logistics Industry – Actionable Recommendations

The Pivotal Role Played by Contract Management in the Transportation and Logistics Industry – Actionable Recommendations

Staying ahead of the curve, mitigating errors, and preemptively addressing risks can propel a company forward in the most challenging industries, making growth viable and achievable for all businesses with the right systems. SpendEdge emphasizes the value of proper supply chain management, strong supplier relationships, and efficient sourcing, contracting, and procurement processes. Achieving these goals can be difficult, time-consuming, and negatively impactful if implemented inaccurately. Therefore, automation, digitization, software, and embracing established systems is imperative for a positive and fast-climbing growth trajectory.

read more

Clients

Featured

Clients Overview

Who We Serve

Case Studies

SUPPLY CHAIN MANAGEMENT HELPS AN IMPORT AND EXPORT INDUSTRY CLIENT ENHANCE SUPPLY CHAIN VISIBILITY

REALIZING SAVINGS OF $15 MILLION IN PACKAGING SPEND FOR AN FMCG CLIENT – PACKAGING SOURCING STRATEGY

About Us

News

About SpendEdge
Why SpendEdge?
Vision, Mission and Values
Clients
Social Impact
Global Offices

Press Releases and Media Mentions

Upcoming Events & Webinars
Request Free Proposal